Meet Fluidmeet!

Meet Fluidmeet!

Fluidmeet is an innovative creation of 2 young entrepreneurs, Suleiman Salloum and Jareer Oweimrin. Suleiman Salloum is the Founder and Executive Director of Fluidmeet. An entrepreneur at heart, Suleiman has been a part of many projects in the past. He has been involved in projects right from ground zero, be it from conceptualizing to execution. Recently, he also co-founded a boutique art studio in Dubai that focused on delivering unmatched commercial art solutions and retail artwork. He has also been heavily involved in the development and launch of two F&B concepts in Montreal, Canada. His core strengths lie in management, strategy, planning, performance management and corporate financial investments.   Spinning the wheel at the other is Jareer Oweimrin, Founder and Executive Director of fluidmeet. Jareer has also worked in the entrepreneurial setting for most of his professional career. He has been responsible for running the show in business development in a transnational pharmaceutical company in Bahrain. He has also set up entrepreneurial ventures, such as creating online networking platforms that connect MBA graduates to short-term business projects. Founder and Director of one of the largest student business consultancies in the Middle East, Jareer has also been a management advisor for an entrepreneurial consulting firm that served Government organizations, Government related entities and private companies. He has led multiple large scale consulting engagements and managed large teams. Their most recent venture is Fluidmeet, which is an online platform that connects business professionals to workspaces across the globe. The inspiration behind this idea was the difficulty in finding apt workspaces whilst working together. And Fluidmeet solves this problem perfectly. It offers professionals...

Start Ups for Start Ups – Apply to pitch your ideas to CAREEM| July 12, 2016

Apply to be invited to the Careem offices to pitch your ideas & present your challenges to their team! CLICK HERE TO APPLY – http://buff.ly/28L3Icm First up was el Grocer. Read more HERE – http://buff.ly/28L3DWc NEXT SESSION: TUESDAY 12th JULY – 5pm ABOUT CAREEM: We are a local venture with a unique regional vision. From our founding in 2012, we understood that transport is a lifeline to everything, and because of that, we’ve been able to connect more people and more cities with a simple, technology-enabled, real-time platform for a safer and more accessible transport option. Together, with our strong sense of community and your trust, we are opening up a world of endless possibilities.   Together with MAGNiTT, we started inviting local start ups into our offices to pitch their ideas and present their problem statements. With a bunch of motivated, experienced and creative colleagues, we try to identify solutions that might help these start ups overcome their obstacles. Sounds fun, right? Here is a review of the first session! http://www.careem.com/dubai/start-ups-start-ups...

eCommerce in the MENA, a PayPal View | July 25, 2016

eCommerce in the MENA, a PayPal View Join us to a presentation on the latest e-commerce projections for MENA by PayPal Key Discussion points: • MENA eCommerce overview with Year-2015 Results to Year-2020 Projections • Latest eCommerce Trends • Current Consumer Behaviors • New opportunities for MENA merchants. Speakers: Francis Barel, Head of Business Development Paypal, https://www.linkedin.com/in/francis-barel-02461a Emrah Tuzun, Large Merchants Sales for MENA. PayPal, https://tr.linkedin.com/in/tahir-emrah-tuzun-67139733 RSVP: http://bit.ly/293kz9M   When & Where ? July, 25th 2016 7:00 PM In5, Boutique Villa #7, Dubai Knowledge Village, Dubai...
When it comes to millennial entrepreneurs, starting young matters while doing business.

When it comes to millennial entrepreneurs, starting young matters while doing business.

What inspires people to become entrepreneurs? And what is the right age to start up your own business? These 4 millennial entrepreneurs have one thing in common- they started young. Briton Sanuj Kohli, 30, group executive director at Laser & Electronics Middle East Group (Leme) has built an enterprise during the past decade spanning five companies and 18 countries, with over 75 employees. He set up his very first business at the age of 16 – a car wash and patio cleaning business in his summer holidays in Berkshire, England, making Dh 32,000 from 50 clients. Then in his last term at university, he persuaded a German business to make him their exclusive distributor for the region, selling circuit board machinery for the electronics industry. Using that contract in hand, he set up Leme Group in 2006 with his father, who gave him a loan of Dh 160,000. The business was running at a loss for the first two years before a government company gave him his ‘first break’ and invested in a set of machines. It has now sold 100 machines in 14 countries. In 2009, he In 2009, he cofounded the WaterWise waterless car wash with his brother Rishi. To go beyond, in 2011, he launched the lighting company Leme Lighting, Leme Signage in 2013 and, last year, Leme Media, manufacturing digital LED screens. The group now has offices in China, Hong Kong, Kenya, the UK and the UAE. “Young entrepreneurs can make mistakes and still start over, which can be difficult when you are older and have more responsibilities. You tend to be more resilient, optimistic and determined....
Era of Mass Marketing is truly over.

Era of Mass Marketing is truly over.

The second quarter of 2016 is almost over and the predictions of 2017 are on their way. Why do these questions arise? Because people are still uncertain about 2016 and optimistic about 2017 in the run up to 2020. Rather than debating the oil prices, regional turmoil and subsequent market fluctuations, we know for sure that 2016 isn’t as buoyant a market as many had hoped. 2016 is surely not a 2008 all over again, but budgets are being slashed and every dollar is being accounted for. This is why 2016 will mark the end of Mass Marketing. Giving audiences a personal experience is everything today. Startups and venture Capitalists pitching at the Step Conference in Dubai also solved a very singular problem for a niche audience. The main aim while setting up a business is that it should solve a problem. The reason to all marketing is collect eyeballs, monitor what the audiences are doing and give them more of what they want and monetize them. The new business models have specific models and purposes that cater to specific audiences. However, only time is the real answer to who the real audiences will be. This is why 2016 will be the end of Mass Marketing. There will be no need to waste big budgets on one homogenous audience. The way things are looked at, is each big audience is a collection of little audiences. These audiences are only found on the internet and mobile, not mass marketing channels. But how do we change this scenario? The answer is ‘Programmatic’. Programmatic is the solution, where every consumer is fed...